Why isn’t there a “local” or “organic” standard when it comes to sourcing wood? Lumber is a foundational scaffold for modern life – from our buildings and furniture to the pallets that carry our goods – yet we rarely consider its provenance. Cambium Carbon is introducing hyper-local supply chains and a new class of high-impact Carbon Smart Wood. How can they scale B2B adoption to architects, designers, and furniture companies?
Join Cambium Carbon leaders, hand-selected experts, & other See-Changers to help them develop a strategy to get wood buyers to adopt this holistically sustainable alternative and cultivate the story they need to tell to build a national movement around it.
Before attending The Lab, read the
Cambium Carbon Pre-Read to prepare.
