Hi See Changers! It’s time to RSVP for select sessions & build your daily agenda for See Change Sessions | March 2023!

Event Days
March 7: Adventure Day (Adventure Passholders Only)
March 8: Session Day 1 (All In Person + Online Passholders)
March 9: Session Day 2 (All In Person + Online Passholders)

Adventure and Session Passholders: Click below to sign up for sessions to get the creative juices flowing.
Online Passholders: Sched will be "view only" — you’ll access your sessions on hopin, check your email for an invite!

Please note that you must RSVP for any sessions with a 🎟️ in the title if you’d like to attend.

Still have questions about exactly what you get with your pass? We’ve got you covered: Check out our FAQs for lodging discounts, parking info and what to expect at See Change Sessions!

Happy scheduling!
Back To Schedule
Wednesday, March 8 • 2:25pm - 4:10pm
Moonburger - Caused Based Marketing: Is There a Better Way? (Lab Roundtable) 🎟️ FULL

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Limited Capacity full
Adding this to your schedule will put you on the waitlist.

**Two Notes about these Lab Roundtables: **

1. There are two parts to this Lab with a refreshing break in between.
2. If you plan on attending, please refrain from bopping out mid-session. These Roundtables are meant for attendees to hunker down and find solutions. It is not a drop-in.

Moonburger, a plant-based burger stop, is imagining a burger stop for now leading with taste (and not mission). Solving many of the greatest social and environmental challenges of our time requires major, society-wide shifts. Human consumption is one of the most essential and powerful ways to effect big, systemic changes (alongside top-down policy change and others). But human consumption is a powerful and complicated machine. Is cause-based marketing really the best way towards changing hearts, minds, and behavior?

Join Moonburger leaders, hand-selected experts, & other See-Changers in a series of collaborative Labs as they dig into effective ways to produce widespread and lasting social and environmental outcomes and motivate people who don’t care about the cause to contribute to the solution.

Before attending The Lab, read the Moonburger Pre-Read to prepare.

Speakers & Collaborators
avatar for Anoop Pillarisetti

Anoop Pillarisetti

Advisory Board Member, Moonburger
Anoop Pillarisetti is an experienced restaurant operator, technologist, and marketer. He has been on the opening teams of a number of highly-regarded retail and restaurant concepts, most notably during his time at David Chang’s Momofuku Group and Shake Shack, where he oversaw the... Read More →
avatar for Jeremy Robinson-Leon

Jeremy Robinson-Leon

Founder, Moonburger
Jeremy Robinson-Leon, an entrepreneur with a background in brand building, is founder of Moonburger, a plant-based fast food brand "built to appeal to the majority," in the words of The Wall Street Journal. He previously served as president of Group Gordon, the award-winning New York... Read More →
avatar for Sarah Yourgrau

Sarah Yourgrau

2x Emmy-Winning Storyteller and Founde, Common Ground Studios
Sarah Yourgrau is a 2x Emmy Award-Winning Producer, Storyteller and Social Anthropologist dedicated to building narratives that inspire social cohesion and more fertile common ground. With over a decade of on-the-ground field experience, interviewing and filming within hundreds of... Read More →

Wednesday March 8, 2023 2:25pm - 4:10pm EST